Training Consultancy Resources Mentoring

Vulnerable Customer Training.

With 47% of UK adults having a characteristic of vulnerability (Source: FCA 2022 Financial Lives Survey), it’s likely your team are interacting with vulnerable customers every day.

The attitude and actions of your team determine whether those customers can access what they need. In turn, this informs your business reputation, the volume of complaints received, customer retention, and compliance with FCA regulations.

Vulnerable Customer Training ensures they are more confident, competent, and sufficiently equipped to identify, respond to, and provide support for vulnerable customers.

Expertly designed.

All courses are designed by a leading authority on vulnerable customer issues.

Train anywhere.

We offer in-house training across the UK, as well as virtual courses via Zoom and Teams.

Tailored to you.

We work closely with you to create tailored courses aligned to the goals of your organisation.

Expertly designed.

All courses are designed by a leading authority on vulnerable customer issues.

Train anywhere.

We offer in-house training across the UK, as well as virtual courses via Zoom and Teams.

Tailored to you.

We work closely with you to create tailored courses aligned to the goals of your organisation.

Benefits to your organisation.

Investing in vulnerable customer training for staff not only aligns with ethical, legal and regulatory principles but also contributes to the overall success, reputation, and sustainability of the organisation in the long run.

  • Strengthened relationships with customers as team members support with timely and empathetic interventions demonstrating a commitment to the well-being of customers
  • Improved employee well-being by providing them with the tools and skills to manage sensitive conversations effectively
  • Supportive interactions can lead to positive customer experiences and good outcomes
  • Timely and proactive support reduces the likelihood of customer complaints and escalations
  • Providing appropriate support to vulnerable customers demonstrates compliance with legal and ethical standards related to customer care and empathy
  • Trained staff can identify and mitigate potential risks associated with vulnerable customers, reducing the likelihood of legal, regulatory and reputational issues
  • Employees who feel equipped to provide support to vulnerable customers may experience increased job satisfaction, knowing they are making a positive impact

Learning outcomes.

  • Understand vulnerability and how it impacts customer behaviours and needs, including decision making
  • Understand and identify the different and additional needs of customers experiencing vulnerability
  • Know how to respond to customers who disclose vulnerability
  • Build a toolkit of useful and appropriate questions and responses, and know when and how to apply them
  • Recognise a range of practical steps to support a customer experiencing vulnerability
  • Understand the importance of signposting

Who should attend?

  • Customer-facing staff
  • Claims handlers
  • Complaints handlers
  • Mental Health First Aiders
  • Payment and Arrears handlers
  • Vulnerability Champions and leads
  • Customer Service Team Leaders
At a glance.
  • In-house courses
  • Virtual courses
  • Blended learning
  • Train the Trainer
  • Mentoring Programme
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Vulnerable Customer Consultancy.

Your organisation is working to embed good practice for the fair treatment of vulnerable customers, but there’s more to do. So, where can you channel resources to achieve tangible outcomes?

As a vulnerability consultant, we have helped many firms to improve vulnerable customer service. With outcomes tailored to your vision, trust us to help define your goals, review current practices and recommend solutions.

You may be reassured to know that we are an associate consultant for the British Standard Institution. In this role, we assess and advise on ISO 22458: Consumer Vulnerability to help organisations identify and meet the needs of vulnerable customers.

Expert insights.

Receive valuable insights from a leading authority on vulnerable customer issues.

Comprehensive support.

We will act as your comprehensive partner across all aspects of supporting your vulnerable customers.

Tailored support.

We will help you to define goals and achieve positive outcomes based on your unique vision.

Expert insights.

Receive valuable insights from a leading authority on vulnerable customer issues.

Comprehensive support.

We will act as your comprehensive partner across all aspects of supporting your vulnerable customers.

Tailored support.

We will help you to define goals and achieve positive outcomes based on your unique vision.

Benefits to your organisation.

By engaging and working with us, organisations can not only improve their customer service but also enhance their overall social impact, reputation, and stakeholder relationships.

  • Specialised knowledge, expertise and valuable insights in understanding the unique challenges and needs of vulnerable customers
  • Guidance on regulatory requirements related to vulnerable customers ensuring compliance
  • Identify and mitigate potential risks associated with vulnerable customers, reducing the likelihood of negative outcomes
  • Develop strategies to better engage and connect with vulnerable customers
  • Support with the creation and delivery of vulnerability training programmes for customer-facing, back-office and leadership teams.

Consultancy Outcomes.

  • Clarity on your organisation’s purpose, objectives and mission for vulnerable customers
  • A meaningful definition of your vulnerable customers
  • Detailed review of existing policies, processes and practices against the FCA guidance
  • Review of vulnerable customer training material content
  • Resources and services to fill knowledge or resource gaps
  • Creation and delivery of vulnerability training programmes
At a glance.
  • Tailored support
  • Review processes, practices and training resources
  • Define company purpose, objectives, and missions
  • Support the development of specialist vulnerable customer teams
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Vulnerable Customer Resources.

Embedding good practice doesn’t have to be a headache. Our downloadable resources are designed and developed as practical tools to support the fair treatment of vulnerable customers.

Our resources include strategic documents to support compliance and training activities to build awareness of vulnerable circumstances.

Instant access.

Our resources are available to download instantly and quickly put into practice.

Unique resources.

All resources are designed exclusively by us, and only available directly from Helen Pettifer Training.

Our promise.

If we don’t have or can’t find a resource you need, we will create it for you.

Instant access.

Our resources are available to download instantly and quickly put into practice.

Unique resources.

All resources are designed exclusively by us, and only available directly from Helen Pettifer Training.

Our promise.

If we don’t have or can’t find a resource you need, we will create it for you.

Benefits to your organisation.

  • Understand and meeting legal, regulatory and ethical responsibilities
  • Strengthen customer relationships and reputation by providing a wide range of support options internally and signposting externally
  • Develop empathy among employees by using appropriate questions and responses, enabling more compassionate interactions
  • Recognise and close skill and process gaps can streamline operations, making organisations more efficient in supporting vulnerable customers
  • Provide opportunities to make reasonable adjustments mitigating harm and achieving good customer outcomes

Browse Resources.

At a glance.
  • Useful guides & training materials
  • Instant downloads
  • Quick Guides
  • Training Resources and Activities
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Vulnerability Mentoring Programme.

Translating the FCA Guidance into Practice.

The Financial Conduct Authority’s Consumer Duty and Guidance on the Fair Treatment of Vulnerable Customers is widely supported; however, implementation can be a challenge.

This mentoring programme is designed to impart knowledge and practices to support consistent and compliant inclusivity.

The cost of the programme is £1,200 +VAT per member, including all resources, worksheets, activities, and a 1-2-1 session with Helen Pettifer.

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“It’s helped raise the awareness and understanding that we should focus on the support needed as opposed to the ‘why they need it’. The exercise around identifying our weak spots has helped me improve and change wording.”

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“Having completed the mentoring programme I must say it is has been informative and thought provoking. Each month it digs a little deeper at you and stretches you to really think about why you do what you do and if you are just ticking boxes or making effective changes for everyone.”

Benefits to your organisation.

By engaging and working with us, organisations will gain knowledge and practices to support consistent and compliant inclusivity.

  • Specialised knowledge, expertise and valuable insights in understanding the unique challenges and needs of vulnerable customers
  • Guidance on FCA regulatory requirements related to vulnerable customers, ensuring compliance
  • Identify and mitigate potential risks associated with vulnerable customers, reducing the likelihood of negative outcomes
  • Develop strategies to better engage and connect with vulnerable customers

Expert guidance.

Gain a comprehensive understanding of the regulatory landscape.

Tailored learning.

You’ll receive actionable insights and resources to implement within your organisation.

1-2-1 with Helen.

Includes a 1-hour meeting with Helen to discuss your business strategy.

Expert guidance.

Gain a comprehensive understanding of the regulatory landscape.

Tailored learning.

You’ll receive actionable insights and resources to implement within your organisation.

1-2-1 with Helen.

Includes a 1-hour meeting with Helen to discuss your business strategy.

Programme Outcomes.

  • Detailed review of existing policies, processes and practices against the FCA guidance
  • Clarity on your organisation’s purpose, objectives and mission for vulnerable customers
  • A meaningful definition of your vulnerable customers
  • Review of vulnerable customer training material content
  • Resources and services to fill knowledge or resource gaps
At a glance.

The 6-month programme includes a 3-hour monthly meeting to share:

  • A masterclass on the monthly topic
  • Collaborative discussion
  • Activities to deepen understanding
  • Resources to support implementation
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