In January 2023, the Government announced that a cross-party Suicide Prevention Strategy would be published this year. Encompassing the NHS, schools, transport services, prisons and the media, with advice from leading suicide prevention charities, it will make an interesting read. A collaborative approach is certainly needed to make a difference.

In 2016, the NHS 5-year Mental Health plan included a commitment to reduce suicide rates in England by 10% by 2020. Unfortunately, that target was not achieved and the number of deaths by suicide has remained largely unchanged for 17 years.

I believe we all have a role to play in reducing the number of people who feel they have no other option but suicide. From early intervention to risk management, I share how individuals and organisations are playing a part in reducing the risk of suicide.

Individuals Making a Difference to Those in Crisis

Suicide Prevention Volunteers

Across the country, thousands of volunteers undertake training to respond to calls from those in crisis. There are several suicide prevention helplines and Samaritans alone answer a call every 10 seconds.

Suicide Prevention Fundraisers

Following the death of her brother, Strictly’s Shirley Ballas has been sky diving, wing walking and flying down the fastest zip wire to raise funds for suicide prevention charities. Many other individuals are undertaking feats of endurance to raise awareness and money to enable suicide prevention charities to deliver life-saving services to those in crisis.

Suicide Prevention Innovators

A different approach was adopted by a cyber security specialist following her brother’s death by suicide. She checked his browsing history and found that his searches had led to sites that gave tips and encouragement to those contemplating taking their life.

Her response was to develop and launch R;pple, a plugin that can be downloaded onto devices. R;pple doesn’t track or register any personal information, but suicide searches are intervened. The tool directs the searcher to positive messages and links to support services. She has made R;pple free to download for registered charities, schools, parents and individuals.

How Organisations Can Reduce Suicide Risk

We spend a significant proportion of our day at work, so how we are treated in the workplace can ease or exasperate feelings of desperation. To reduce suicide risk, the company culture should be respectful and inclusive. Every member of the team must feel valued, with opportunities to connect and collaborate. Issues such as bullying need to be promptly addressed, whilst all positive contributions should be recognised and rewarded.

In addition, an environment where employees feel able to raise concerns can aid early intervention. An open and tolerant culture encourages individuals to seek support. As a starting point, share information on crisis helplines and support services in staff rooms.

Thirdly, I believe it is important for all members of the team to feel prepared and confident in responding to a crisis. They need clear information on what to do if colleagues or customers disclose suicidal intent.

Play a Part in Suicide Prevention

A Government Strategy is welcomed, yet there is an opportunity to make a bigger difference if more businesses embrace suicide prevention as part of their duty of care and workplace risk assessments.

Positive work environments, access to support without judgement and clear advice on responding to disclosures all make a difference.